A major verinary diagnostic company needed to simplify and unify their entire line of diagnostic equipment. Their current business model was to purchase and rebrand equipment made by other manufacturers which limited their ablity to optimize an entire system.
My solution was to create a unified enclosure language that used low cost repeatable elements that could adapt to all enclosure sizes. This allowed them to save costs and standardize the user experience.
I created trade show models that demonstrated chemistry, hematology, immunology, urinalysis and bacteriology systems with an integrated shelf space. These were created and produced in 6 weeks !
I designed the enclosure system using thick gauge, powder coated 5052 aluminum that allowed the thick edget treatment to stand exposed and also to allow it to be made quickly and cost effectively as demonstrated in the promotional video I created for Gener8.
The initial concepts all utilized sheet metal construction. The initial concepts were individual units but progressed into a sideway’s extrusion design that unified the design and allowed differing width’s to be utilized but with the same look and feel.